Designation - Management Trainee - Planning/Buying
Level- L4
About SMG :
SMG is one of the world's largest and most celebrated brand communications and consumer contact organizations. With 110 offices in 67 countries, SMG is connected like no other network. Our 6,200 global media professionals all aspire to a common vision to be Leaders of the Consumer Attention Economy, and they build captivating connections between consumers and brands for hundreds of clients, including many of the world's most powerful marketers.
SMG encompasses an integrated network of highly specialized consumer contact companies. Our portfolio of strategic services includes media planning and buying, communications planning, direct response media, internet and digital communications.
Job Objective :
Get to know your client's business inside and out, including your client's competitors, create & implement an Integrated Marketing Strategy for the client
As a Management Trainee you will be trained to :
- Develop and maintain media plans for clients by ensuring deliverables are met and align with clients goals and objectives
- Collaborate with your team to develop media strategies and create experiences that connect consumers to your client's brand.
- Use tools like TAM, MAP and IRS to gather data monthly and analyze research on consumer insights
- Monitor the media planning schedule
- Develop relationships with those around you to make sure that everything gets done to meet the needs of your client, including your team, the client, partner agencies and media vendors,
- Develop and deliver rock star presentations and documentation.
You will be a potential candidate if you :
- Can juggle multiple projects at once, even under pressure, to deliver good quality work within tight deadlines
- Are able to think critically, analyze everything and look for unconventional solutions to problems.
Education :
- Post - Graduate
- Preferred : PGD in Media/Advertising, MBA, College/University Degree in Marketing, communications or equivalent
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