Posted By
Simplotel Technologies Private Limited
HR Executive at Simplotel Technlogies
Last Login: 02 January 2025
Posted in
Sales & Marketing
Job Code
1500044
Company Profile
Simplotel is a Bangalore based, Software-as-a-Service (SaaS) company helping over 3,000 hotels across 26 countries grow their direct business. We are powering e-commerce for some of the largest hotels in India. The name Simplotel comes from a combination of Simple and Hotel - our mission is to Simplify the life of hoteliers through technology. Simplotel is a 'Shopify for Hotels', was founded in October 2013 and is funded by Go-MMT - India's largest Online Travel Agency.
Simplotel was awarded the best startup in travel & hospitality for 2021 by Startup India, an initiative of the Union Ministry of Commerce & Industry in India. (https://www.startupindia.gov.in/nsa2021results/travel.html)
Marketing Manager
- We are looking for a dynamic Marketing Manager to spearhead our marketing efforts in the US market.
- This is an individual contributor role requiring hands-on execution across various marketing channels.
- As a Marketing Manager at Simplotel, you will be responsible for building and executing marketing strategies aimed at expanding our footprint in the US hospitality industry.
- You'll focus on lead generation, brand awareness, and content creation, while managing multiple campaigns to attract hoteliers in the US.
Responsibilities:
- Develop and implement comprehensive marketing strategies targeting the US hotel industry.
- Identify key opportunities for Simplotel's growth in the US market through thorough research and competitive analysis.
- Translate business objectives into actionable marketing plans that drive customer acquisition.
- Monitor and optimize campaign performance to achieve lead generation and conversion goals, ensuring maximum ROI.
- Collaborate with internal teams to create high-quality content (blogs, case studies) tailored for US hotel owners and decision-makers.
- Ensure all content and messaging are localized to suit the preferences and behaviors of US audiences.
- Increase brand awareness by leveraging social media channels, partnerships in the US hospitality sector.
- Implement strategies to drive lead generation, such as webinars, email marketing, and targeted advertising.
- Work closely with the sales team to nurture leads, develop customer personas, and enhance the sales funnel.
- Track, analyze, and report on key performance metrics across marketing campaigns, using data to inform future strategies.
- Adjust marketing tactics as needed to meet business goals in the US market.
Skills Required:
- Bachelor's degree in Marketing, Business, Communications, or a related field. MBA is a plus.
- 2 years of experience in marketing.
- Demonstrated success in executing marketing campaigns and generating leads independently.
- Proficiency with marketing tools such as Google Ads, LinkedIn Campaign Manager, Facebook Ads
- Strong understanding of US market trends and consumer behavior in the hospitality industry.
- Excellent communication skills, with the ability to create compelling marketing content for US audiences.
- Ability to work autonomously while collaborating effectively with remote teams.
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Posted By
Simplotel Technologies Private Limited
HR Executive at Simplotel Technlogies
Last Login: 02 January 2025
Posted in
Sales & Marketing
Job Code
1500044