SEO/Growth Lead - EdTech

If you are a passionate Multichannel Marketer interested to manage campaigns that drive the KPI critical to the business, this is the right job for you!!

Our client is Indias only Ed Tech Company that provides live online classrooms from top teachers. With a mission statement of Choose Your Classroom, it aims to revolutionize test preparation, by connecting teachers and students seamlessly. Live! Their vision to make quality education available, accessible, and affordable across the country.

It is founded by AIIMS, IIT and IIM Alumni with their offices in Denver, Gurgaon, Delhi, Jaipur & Hyderabad. They have more than 11 Lacs registered students on their platform & offer 500+ courses.

As a SEO/ Growth Lead, you will be responsible for leading the overall SEO strategy and implementation for the company.

What you will do :

- Identifying new opportunities to grow the organic traffic

- Being part of the Search Engine and Growth Team

- Executing additional off-page link building tactics to acquire valuable links

- Constantly interacting with content team to source and improving content

- Performing on-page search engine optimization audits

- Researching and analysing relevant keywords, competitors and our market niche

- Measuring and reporting performance of organic and referral traffic based on SEO metrics

Candidate Profile:

What you need to have:

- Strong understanding of SEO best practices and tactics from keyword research over link prospecting to monitoring of performance metrics

- Ability to write and edit short text blurbs where needed

- Experience of 2-5 years in field of SEO, preferably from good Digital Marketing Agency or worked in internet based business

Education Qualification - Preferably from MCA/ BE/ BTech background (understands technology)

Excellent English written and oral proficiency