Responsibilities:
- Create high-quality content for various platforms including website, blog, email campaigns, whitepapers, case studies, and more.
- Craft short-form content for social media posts, and infographics.
- Conduct in-depth market research to identify industry trends, customer needs, and competitive analysis.
- Develop content strategy aligned with company objectives and target audience.
- Collaborate with marketing, sales, and product teams to ensure content meets business goals and brand guidelines.
- Edit and proofread content to ensure accuracy, consistency, and adherence to brand voice.
- Stay updated with industry trends, best practices, and emerging technologies in fintech and finance automation.
Requirements:
- Degree in English, Journalism, Marketing, or related field.
- Minimum of 2 years of experience in B2B content writing, preferably in the fintech industry.
- Strong writing, editing, and proofreading skills with impeccable grammar and attention to detail.
- Proficiency in conducting market research and analyzing data to drive content strategy.
- Ability to work independently and collaboratively in a fast-paced environment.
- Experience with SEO principles and content optimization techniques.
- Excellent communication and interpersonal skills.
- Knowledge of finance or fintech industry trends is a plus.
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