Posted By
Posted in
Sales & Marketing
Job Code
1213463
Job description:
Responsible for ensuring that the product strategy of the company is met through defining the market requirements, designing key market messages and successfully launching products.
Key Responsibilities:
- To plan and develop marketing strategies for assigned brands
- To study, understand and have in-depth knowledge of brand molecule, associated therapy, place in therapy and competition
- Interact with Cardio-diabetologists to understand the updates in therapy, design branding communication with recent developments across different indications of the molecules being marketed
- Translating marketing plans to reality by proper execution of the same
- Monitor market data - internal and external, perform competitive analysis and design product strategies, brand positioning
- Conduct regular training programs to equip the field force for scientific communication
- Drive brand to increase market share, accelerate brand growth and category growth
- Field Work to gain market insights
- To conduct regular meetings with sales team Core Competencies
- Candidate must have a proven ability in the above areas in CV segment
- Excellent communication skills
Experience and Education:
- 3-6 years product marketing or product management experience
- Strong analytical, marketing and organizational skills
- Some business development experiences required.
Personal Characteristics:
- Results oriented and creative
- Self-driven, with entrepreneurial leanings
- Good communicator, good interpersonal skills
- Analytical skills
- High levels of initiative
- Work in a team, with a high degree of responsibility
- Work well
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Posted By
Posted in
Sales & Marketing
Job Code
1213463