Channel Lead (Digital Channels) - Sr Product Manager
Below is brief of role :
- Person needs to partner with the product teams and customer journey owners to increase digital adoption by managing the complete enterprise portal of the bank and all related Non Individual journeys on it.
- He has to understand and execute with help of all stakeholders best in class UI/UX and API related journeys.
- Would need to work with his team in designing end-to-end customers journey through comprehensive digital solutions eliminating the need for any of the physical process steps and devise a road map for moving the current customer journey from physical to completely digital experience through technology solutions without impacting the business. Ensuring UAT of the developed application as per the business requirements.
Responsibilities and Responsibilities:
- Partner with various product managers and implement customer journeys on digital channels
- Design customer journey by conducting usability study and implement UI/UX process and own product roadmap
- Ensure steady execution of product life cycle processes from idea to final launch
- Create marketing campaigns to increase adoption of digital channels by customers
- Coordinate with internal stakeholders across banks functions like marketing, risk, legal, compliance etc. to design a best in class digital solution
- Liaising with all relevant stakeholders in bank for necessary approvals.
- Comprehensively test the system along with critical stakeholders and arrange for a sign-offs
- Accountable for engagement time, app ratings and customer retention and user in-app journeys for corporate banking
- Work on competition benchmarking
- Coordinate with BSG and IT team to provide resolution for issues faced by corporate customers
Job Requirements :
- 6+ years of experience in digital product management especially channel management with understanding of UI UX.
- Knowledge about digital product development & life cycle management
- Good understanding of technology, and comfort with product management processes such as writing product requirement documents, managing product backlogs, and creating roadmaps
- Strong communication and techno functional skill
- Understanding and working with APIs driven business processes
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