Sr. Product Manager - D2C eCommerce
1. To ensure customer stickiness by designing in app product features that leverage both existing customer behavior & also builds required new behavior.
2. Leverage digital knowledge to build UX that is intuitive and engaging
3. To ensure that all product features have a strong commercial framework & competitive edge
4. Manage the agile & waterfall development cycles
Key activities: Managing Customer Lifecycle/Build & Maintain cutting edge app
Roles & Responsibilities:
- Developing product requirements and roadmaps
- Oversee every step of the product line lifecycle which includes product ideation, strategic planning, tactical initiatives, product vision, product strategy, product roadmap, product development, and product distribution
- Develop and implement product strategies consistent with company vision
- Work with senior management to create product plans and roadmaps
- Produce and review product requirements documents (PRD)
- Ensure products and releases are launched correctly and on schedule
- Make creative recommendations to expand product base and vision
- Suggest ways to track product use and impact on end users
- Incorporating feedback and input from customers, partners and in-house teams on product strategy and finding ways to expand product market reach
- To perform and analyze the market and strategies. Regularly conduct pricing, competitive, and profitability analyses
Experience:
- 4-8 years of overall experience with at least 2years in product management, at least 2 years in core technology roles
- Hands on experience on working on BRDs, PRDs, product management tools, business feasibility analysis, conversion funnel analysis, AB testing, data driven product management, product lifecycle management etc.
- BE or BTech or Graduation in computer science from Tier 1 institute - IIT, IIIT, BI, and DCE only.
- MBA from Tier 1 institute like IIM, ISB, SPJAIN, IMT, MDI, and IIFT only.
- Experience in new age tech companies like ecommerce, food, retail, D2C
- Has experience in a growing digital company at 1-10 and 10-100 stage.
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