Senior Manager - Social Media - eCommerce

Position / Designation: Senior Manager - Social Media (Reports to Operations Head - Non Voice) for an E-Commerce Giant!!!

Key Responsibilities:

- Drive and enhance Social media as a Service Channel to support long term visions

- Plan, manage and execute all-digital, social media projects and relevant activities with the highest levels of quality, within designated timelines.

- Work closely with key stake holders (internal and external) and be the go-to person for all current and future digital projects

- Provide pro-active direction & ideas for campaigns/projects on all aspects of building a comprehensive social media strategy

- Creating highly engaging content for the social communities across platforms

- Leading the Social media Team and driving Operational efficiencies

- Work closely with the other social teams on all brand, sales and exclusive launch campaigns.

- Experiment with new and alternative ways to leverage social media activities to enhance customer experience

- Actively engage with audiences on microblogging platforms, monitor conversations and escalate issues (if any) to the CX team.

- Conduct regular Analysis to Identify and recommend improvements to established processes, policies and workflows.

- Work with cross functional departments to get customer asks on Social media channels getting addressed within the stipulated timeframe.

- Track and Drive all operational metrics to maximize efficiency

- Evaluate and gauge performance with transparency

- Competition and Social media sentiment analysis to improvise existing model/methodology

Minimum Requirements:

- Graduate / Post Graduate

- Relevant experience in a similar role in a social media setup

- In depth knowledge of Social media tools and techniques

- Passion for using social media channels as a means to communicate with online audiences and deep understanding of what motivates people to engage with brands through various social media platforms.

- Has been a People Manager

Attributes:

- Customer centric and consistency in brand communication

- Indepth knowledge of engagement on social media platforms

- Creative thinking

- Very articulate with Excellent command over English

- Can work in an Calm & Composed manner under stressful situation

- Very cognizant of tasks and priorities

- Deep understanding of the audience on social media platforms, their interest, engagement etc.

- Agile and able to make quick decisions in most trickiest of situations