Senior Manager - Sales - Rural/Rewards & Recognition/Training & Development - FMCG

Position : Senior Manager Sales (Rural, Rewards & Recognition / Training & Development)

Reports to : VP - Sales

Qualification & Experience:

1. Graduate / MBA from reputed Business School

2. Excellent communication, interpersonal, influencing and persuasion skills; good at using PowerPoint / excel for basic analytics

3. 15+ years of FMCG experience,

Responsibilities:

Rural Sales & Distribution :

1. To Develop and execute S&D models for all the client brands in the Rural areas (OLP/OLM)

2. Conceptualizing and formulating various S&D Models of distribution in Rural

3. Continuous Increase in CP & Outlet reach so that we can reach 3 Mn Outlets in Rural

4. Monitor and effectively drive Rural coverage with Van operations

5. Deliver targets as per the Annual Business Plan for Rural

6. Designing Trade Promotion Programs & executing it with BH / CBH / ZVP

7. Driving share of shelf / Chilled Stocks with Retailers

8. Provide Inputs for Marketing calendar for the year ( BTL Activations, Merchandising, Trade Promotions etc.)

Rewards & Recognition / Training :

1. Prepare a Training Calendar for Pan India operations

2. Prepare a Training module for all designations of BH / RGM / AGM / GO

3. Conduct Sales Training sessions once in a quarter for all states

4. Design & periodically review Rewards & Recognition modules for sales team

5. Design and effectively execute Annual Rewards & Recognition programmes to effectively boost the moral of team for superlative execution

6. Periodically travel and provide OJT to weaker sales personnel in coordination with BH / ZVP

7. Have a dynamic approach to maintain minimal attrition rate across Sales organisation