Senior Manager - Sales Planning - General Trade - FMCG

Key Responsibilities :

- Development & deployment of channel's commercial & GTM strategy for short & long term horizons in conjunction with the Commercial & Divisional leadership

- Responsible for management of channel budgets & spends along with delivery of top-line & gross-sale AOP for the year in line with the strategy

- Development & design of the right commercial input levers for the channel within the strategic framework keeping in mind the hygiene in trade.

- Development & deployment of right analytical tools, insights and RGM principles to measure & refine strategic commercial inputs & opportunities for business

- Development of the right sales forecast & spend budget for the annual and monthly planning cycles for the channel.

- Spotlighting, sizing, GTM development and tracking of new product launches in the channel in partnership with marketing, sales & supply chain teams.

- Management of relevant 3P vendors along with efficient deployment of 3P resources under SDM purview

- Development of the right enablement tools, tech & non-tech, for increasing efficiency & productivity of the commercial eco-system

- Development of the right MIS tools, reports & dashboards to assist effective & efficient decision making by leadership

- Contribute, in required facility, to various Zone & Country commercial projects.

- Enable, mentor and develop direct and indirect teams members for higher-order future opportunities in the organization. Knowledge and exposure to Skincare and Make up portfolio is preferred.