Senior Manager - Retail Marketing - Omnichannel Jewelry Brand

Qualification:-

- MBA in Marketing

- Minimum 5-8 years of experience with at least 2-3 years of experience in retail marketing

Role & Responsibilities:-

- To anchor national retail marketing initiatives.

- Conceptualization, planning & execution of entire gamut of ATL/BTL initiatives of the retail business.

- Anchor & execute city-wise print marketing plans.

- Creative liasoning including creative briefs and content.

- Store-wise retail marketing - planning & execution - for over 60 stores across the country.

- Anchor store launches and facilitates revenue sales target.

- Liasoning with mall management teams to drive spaces on hire, cross-promotions, etc.

- Managing costs within approved budgets

- Commercial compliance

- Vendor management

- Manage tight deadlines

- Manage creative complexities