Senior Manager - Public Relations - FMCG/FMCD

5 - 10 Years

Noida

Posted 2 years ago

#Public Relations #Marketing #FMCG Marketing #FMCD Marketing #Social Media #Content Marketing #Digital Marketing

Position: Sr. Manager- Public Relations

Department: Marketing

Profile Description: Candidate will be responsible for handling PR initiatives and institutional tie-ups for the brand

Job Description :

- Plan and implement public relation activities, events and initiatives

- Develop PR policies and procedures

- Design and review content of media announcements and kits

- Regularly monitor corporate image and ensure its compliance with the brand

- Plan and implement institutional tie-ups

- Track and optimize critical PR KPIs

Knowledge and Skills:

- Complete understanding of media needs and relations

- Primary understanding of all social media platforms

- Excellent written and communication skills

- Experience of institutional tie-ups

Personality Attributes:

- Ability to confidently reach out to and coordinate with internal and external stakeholders

- Proactive approach towards work

- Ability to keep information confidential

- Target-oriented with focus on timely execution

Experience: 5-6 years relevant experience

Qualification: Graduate in any stream with a minimum of 80% aggregate marks