Senior Manager - Product Strategy - Two Wheeler

Role - Product Strategy

Designation - Senior Manager

Location - Gurgaon

Years of experience required - 7+ upto 13 years

Education Qualification - BE/B.Tech AND/OR MBA

Must Have - Experience with any B2C 2 or 4 wheeler brand

Job Summary:

- The role is of immense strategic significance within an organization, encompassing both long-term and mid-to-short-term planning that shapes the trajectory of various business units. It holds the responsibility of setting up an overarching strategy and roadmap, paving the way for the achievement of long-term business objectives.

- This role influences all elements of the 4P's of the marketing mix, from crafting the product cycle plan and devising competitive pricing strategies, to orchestrating impactful promotions through innovative below-the-line (BTL) initiatives, and managing sales and distribution (S&D) channels.

- It's an excellent opportunity to gain a deep understanding of the 4P mix and deploy these strategies effectively, propelling the organization forward.

- This pivotal position allows individuals to master the intricate workings of the marketing mix and drive the growth and success of the company.