Senior Manager - Product Growth Marketing - Education/Publishing Domain

This role will be focused on designing and executing complex cross-channel marketing programs that grow user acquisition, drive customer retention, improve the user experience, and drive business performance.

You should have proven success building and managing a variety of acquisition and lifecycle marketing programs, an entrepreneurial attitude, management experience, and strong analytical skills.

Location: Bangalore

Salary: As per industry norm

Key Responsibilities

- Define, lead, and execute holistic go-to-market plans to drive adoption and growth.

- Work across a cross-functional team of sales, tech, corporate planning and analysis, and partner teams to make these plans successful.

- Synthesize and drive product strategy from interactions with schools and related stakeholders; build and manage an actionable product roadmap.

- Launch solutions that demonstrate our products and their advantages to maximize growth.

- Identify gaps in user needs and evaluate new areas for adoption by profiling and insights

- Establish equity for our products and continue to build preference amongst schools, students, and parents.

Desired Profile

- Post Graduate in Marketing /MBA

- 5+ years of experience as a product marketing lead

- Experience in closely partnering for successful product revenue and adoption programs.

- Demonstrated ability to lead execution in support of marketing channels

- Excellent analytical skills and attention to detail.

About Company: A leading EdTech company

If interested to pursue this opportunity, then please apply with your updated resume.

Bijay Kumar
Brainsearch Consulting
Mobile: 9717271666