Senior Manager - Paid Search - Internet/Online/Media

Sr.Manager Paid Search

Job Description :

- Develop & execute the overall digital media strategy for Clients.

- Implementing deep marketing research to develop unique and innovative internet marketing strategies and website internet marketing programs utilizing shared business marketing and internet concepts for significant ROI.

- Strategize, plan & execute SEM, Mobile marketing & other display/contextual campaigns across platforms.

- Build & own the marketing funnel, right from Reach to Conversion, optimizing the campaign at every step.

- Ensure maximum media efficiency for each campaign due to timeliness & value of purchase decisions.

- Identify trends and insights, and optimize spend and performance based on the insights.

- Supervise the planning and buying of the media plans in accordance with the strategy to ensure successful execution/optimization of media campaigns