Posted By
Posted in
Sales & Marketing
Job Code
1209508
Senior Manager Marketing and Publicity
A Global Publishing Business which is amongst the Top 5 companies in the domain is looking for a Senior Manager Marketing and Publicity to plan and drive the marketing campaigns for its prestigious list of titles and finest writers.
About the Role:
- Planning and timely execution of 360-degree Marketing campaigns for titles.
- Minimizing costs by finding the right sponsors and partners for book launches.
- Targeted approach and innovative ways to plan marketing and publicity of each title.
- Building stronger relationships in media, retail, partners, adding newer brands / associations to the list.
- Author management - regularly being in touch with authors on list to manage business goals and expectations.
- Inter-departmental coordination, including working with outstation teams for events.
- Press Management / Public Relations / Event Management / Branding / Tie-Ups and Associations.
- Book Fair and Literary Festival Coordination.
Experience and Education Required:
- 5 - 10 Years of relevant experience in the Publishing Domain.
- Strong Marketing and PR experience.
- MBA or equivalent specialization in Marketing at graduation or post graduation level.
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Posted By
Posted in
Sales & Marketing
Job Code
1209508