Senior Manager - Digital Marketing - Healthcare/Pharma - IIM/ISB/MDI/FMS

Role / Position Title - SENIOR MANAGER

Location - Mumbai

Reporting Manager - SENIOR VICE PRESIDENT - CORP. COMM, CSR, CORP. STRATEGY

2, ROLE DESCRIPTION :

The position will be responsible for managing all the activities of the corporate brand on digital media globally.

Key Responsibilities :

- Responsible for handling all the activities of the corporate brand on digital platforms like social media

- Responsible for creation and implementation of the digital governance framework, its implementation and audit of the process

- Maintaining and updating information on the organization's and subsidiary website

- Develop and manage digital media campaigns for the corporate brand

- Responsible for all social media content generation for the corporate brand

- Oversee the product websites and social media pages to ensure its compliance with the digital governance framework

- Monitor conversations about Company on social media platforms

3, KEY INTERFACES / INTERACTION :

External Interfaces / Internal Interfaces ( Other than Direct Reports) :

- Vendors

- Consultants

- Agencies Regional Corp Comm. SPOCS

- Functional Heads

- Support function teams

4, KNOWLEDGE, SKILLS AND ABILITIES :

Indicate the education level, previous experience, specific knowledge, skills and abilities required to meet minimum requirements for this position.

Education (degree / diploma) :

Graduate + MBA (Full Time) In marketing & Communication from premier institute

Experience :

5 - 7+ years experience in Digital Communication

Knowledge and Skills (Functional / Technical) :

- Self-starter with a strong sense of responsibility and methodical result orientation.

- Exhibit original thinking and entrepreneurial traits with a proven track record.

- Articulate and well-read with excellent communication and presentation skills

- Pleasing personality, assertive with good inter-personal skills and hands on approach.