Senior Manager - Dealer Engagement & Loyalty - FMG/Consumer Goods/Durables/Paints/Building Material

Senior Manager - Dealer Engagement and Loyalty - FMG / Consumer Goods / Durables / Paints / Building Material

Key deliverable:

1. Develop a comprehensive loyalty programme for multiple tiers of the dealers covering financial, non-financial and relationship facets

2. Engage with sales, marketing, and consumer services team to offer a strong business pitch

3. Establish partnership with external stakeholders to offer a curated loyalty package that is industry leading

4. Measure the business impact of the programme and improvise to evolve

5. Build differentiated experiences thru trips, outbounds, training and other areas

Role Reports Head - Sales.