Senior Manager/Brand Manager - FMCG - IIM/XLRI/TISS/SCMHRD

Responsibilities for Brand Manager

- Identify research needs, execute research studies and projects, and analyze research in order to identify opportunities

- Stay current on market trends and competitive activity

- Establish and maintain brand budgets

- Define and manage the brand communication strategy using a variety of media

- Own the development and messaging of the brand narrative

- Create, execute, and manage marketing programs and campaigns

Qualifications for Brand Manager

- Bachelor's degree in Marketing, Business, or a related field. MBA preferred.

- 3-5 years of experience in brand management, brand marketing, or marketing management

- Proven ability to work cross-functionally

- Experience managing a brand across multiple markets

- Creative thinker and problem solver

- Strong communication skills

- Project management experience, with a solid understanding of project management principles and techniques

- Strategic thinker able to identify long-term opportunities and trends