Senior Manager - Branch - Liabilities

Enhancement of Deposit Pool:

- Strategically increase the deposit base from customers through effective relationship management and customer acquisition strategies.

Service Standards:

- Establish and maintain high service standards to ensure customer satisfaction and retention.

Cross-Selling and Sales Targets:

- Achieve cross-selling targets for non-deposit products.

- Promote and sell Mutual Fund and Insurance products to customers.

Fee Income Generation:

- Focus on generating fee income through various banking services and products.

Branch Administration:

- Oversee day-to-day operations and administration of the branch.

Regulatory Compliance:

- Ensure adherence to all regulatory requirements and guidelines.

Personnel Management:

- Manage and motivate branch personnel to enhance productivity and morale.

- Provide coaching and support for skill development and career growth.

Financial Performance:

- Take overall responsibility for the branch's break-even and profitability.

- Monitor and manage branch P&L effectively.

Customer Relationship Management:

- Foster strong relationships with key customers and handle escalated customer issues promptly and effectively.

- Implement customer retention strategies to minimize attrition and enhance customer loyalty.

Business Development:

- Identify and explore new business opportunities within the branch's market area.

- Develop and execute marketing strategies to attract new customers and expand the branch's customer base