Position Title with Designation : Sr. Manager/AVP - Data Marketing - Commodity Exchange
Division : Marketing
Function/Unit : Data Marketing
Location : Mumbai
Reporting : CMO
Reportees : Nil
Job Purpose :
- To define/create/package market and exchange related data for various customer segments
- Build a revenue stream from sale of data/ information
Key Accountabilities :
- Understand the various customer segments for the exchange and their data / information requirements
- Understand and mine the various types of data that the exchange generates and package them according to customer needs
- Design and create new data products based on existing needs of the customer segments
- Design and create new data products to meet latent needs of existing customers or new customer segments
- Packaging and pricing of data products
- Revenue generation for the exchange from data products
- Create and execute data marketing campaigns directed towards specific customer segments
Educational Qualification : Post graduate degree in Economics/Marketing Management/Finance from reputed institute.
Previous Experience : 8-10 years- experience in Marketing
Skills and Knowledge required :
- Deep understanding of the commodities marketing in India
- Understanding of high frequency trading, algorithmic trading and technical charting etc.
- Data products and data analytics marketing.
- Customer segmentation
Competencies (Behavioural Skills) required :
- Strategic ability
- Highly creative
- High initiative
- Pro-active and result oriented
- Collaboration and networking
- Strong written and verbal communication
Ananya Kunte
Vitasta Consulting Pvt Ltd
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