Posted By
Posted in
Sales & Marketing
Job Code
961101
Company : A London Headquartered MNC
Experience : 10-16 years
Role Summary : We are looking for an enthusiastic and experienced professional who can own and drive media relations and internal communication.
You will serve in a key leadership position for the organization.
Key Responsibilities: will include Media Relations & Management, Content Marketing and Internal Communications.
Media Relations & Management :
- Create and implement a communication vision for the brand, which creatively and consistently promotes its unique position in the marketplace
- Create and drive PR strategy for the firm in India in line with the organization strategy and engage with all the internal and external stakeholders in the process
- Focus on creatively developing and driving the organization's brand equity & employer branding
- Establish and strengthen relationships with relevant media houses, editors and correspondents
- Develop media and content briefs for various purposes and different stakeholders
- Provide media training to spokespeople
- Proactively identify relevant media opportunities to enhance the firms India profile
- Ensure media coverage as per the agreed plan
- Monitor the media landscape across the industry and competitors
- Perform - damage control- in cases of bad publicity
Content Marketing :
- Create and drive a Content Plan
- Develop content such as blogs and articles covering industry-relevant topics
- Engage with the Research team to make research outcomes relevant to the audience and extract relevant stories
Internal Communications :
- Work with the CEO, HR, Management Team and other stakeholders to ensure timely and consistent communication and engagement between India staff
- Work in conjunction with the stakeholders to develop, manage and drive an internal communication plan aligned with organization goals.
- Plan, edit and draft content for various internal communication channels to communicate with internal staff ensuring alignment with external positioning.
- Plan and organize regular events which encourage two-way dialogue between management and staff.
- Leverage all the channels to drive communication most innovatively and efficiently.
- Develop an engaged internal community of employee groups both in-person and online.
- Promote adoption of sharing and social collaboration
- Manage internal communication response to crisis situations
Required:
- A post-graduation/ graduation degree in - Communication-, - Marketing & Branding- or similar specialization from a premier institute
- Around 10 years of relevant work experience, preferably with a leading media house, a reputed public relations firm or in a corporate communications role in leading organizations.
- Experience in working closely with internal and external stakeholders and building networks to deliver results
- Exceptional communication skills, both verbal and written, demonstrating attention to detail
- Demonstrated skills, knowledge and experience in strategic and creative design and execution of organizational brand building, marketing, and communications
- Ability to work independently and responsibly while managing multiple projects simultaneously
- Any relevant independent projects undertaken could make you win brownie points
Salary offered: 14-19LPA
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Posted By
Posted in
Sales & Marketing
Job Code
961101