Posted By

user_img

Meldon Fernandes

Partner at Napier and Tidd

Last Login: 12 September 2024

Job Views:  
1033
Applications:  342
Recruiter Actions:  26

Job Code

1281843

Senior Manager/AGM - Marketing

10 - 12 Years.Delhi
Posted 1 year ago
Posted 1 year ago

Job Description :

- Developed & executed brand communication strategy across all platforms (digital & online)

- Analyze brand positioning and consumer insights.

- Shape and communicate the vision and mission.

- Translate brand elements into plans and go-to-market strategies.

- Align the company around the brand's direction, choices, and tactics.

- Proven acumen in planning & executing multi-media campaigns for objective-oriented ROI- based marketing plans; managing profit center operations to achieve business objectives and ensure top & bottom-line profitability by implementing Business Development strategies.

- Manage a team of marketing people working on brand &PR initiatives, Digital marketing, etc.

- Lead creative development in digital marketing to motivate the target audience to take action.

- Establish performance specifications, cost and price parameters, market applications, and sales estimates.

- Measure and report the performance of all marketing campaigns, and assess ROI and KPIs.

- Monitor market trends, and research consumer markets and competitors activities.

- Oversee new and ongoing marketing and advertising activities.

- Collaborated with cross-functional teams on product value propositions, marketing communication for projects, and media planning by selecting the best vendors & communication partners.

- Make a Marketing calendar for the year in consciences with different cross-functional teams & execute it to generate leads.

- Analyzing market trends to identify opportunities in the brand portfolio, planning and supervised various marketing strategies as per the need.

- Ascertaining top-line sales goals and bottom-line profit goals are met, by recognizing profitability/ revenue impact of business opportunities and overseeing execution of brand strategies.

Desired Skills & Attitude :

- Degree in marketing or a related field.

- Proven ability to develop brand and digital marketing strategies.

- Experience in identifying premium target audiences and devising effective campaigns.

- Excellent understanding of the full marketing mix.

- Strong analytical skills partnered with a creative mind.

- Data-driven thinking and an affinity for numbers.

- Outstanding communication skills.

- Up-to-date with the latest trends and marketing best practices.

Didn’t find the job appropriate? Report this Job

Posted By

user_img

Meldon Fernandes

Partner at Napier and Tidd

Last Login: 12 September 2024

Job Views:  
1033
Applications:  342
Recruiter Actions:  26

Job Code

1281843

UPSKILL YOURSELF

My Learning Centre

Explore CoursesArrow
Apply on the go!

Download the iimjobs app to
apply for jobs anywhere, anytime

apple

Download on

App Store

playStore

Get it on

Google Play

appPromoQr

Scan to Download