This opportunity is with a News Channel: Should be able to read/ write/speak both Tamil and Telugu to understand regional cultural nuances (mandatory) 1. Working on brand development to increase market share and brand equity 2. Ensuring Viewer retention by leveraging insights on brand health monitor, programme dipstick, equity track 3. Developing tactical and long term strategic brand communication along with internal and external creative agencies and Digital Marketing Plan 4. Liaising with Sales, Editorial and Operations to launch & promote new revenue-generating ideas - chiefly programme campaign. on-ground events, contest, client led activations 5. Drive tie ups / alliances for cross promotion - e.g. through media tie-ups, in film branding, associations with others- events Desired Candidate Profile: - MBA (Marketing) with 4-6yrs core experience in Brand Communication (ATL/BTL/Digital) - Must have inclination towards News and Current Affairs

Chennai

Senior Executive/Assistant Manager - Marketing Activation - News Channel 

Senior Executive/Assistant Manager - Marketing Activation - News Channel  ,Job Description for Senior Executive/Assistant Manager - Marketing Activation - News Channel  in Brainstash HR Consulting in  Chennai for (4-8) years of experience. Apply Now!

Job Description for Senior Executive/Assistant Manager - Marketing Activation - News Channel  in Brainstash HR Consulting in  Chennai for (4-8) years of experience. Apply Now!