Senior Digital Marketing Manager - Internet/Online

- Take a lead role in ensuring that our digital marketing activities are insights based.

Take insights driven action with social media led media planning and media execution (Release) to maintain the desired ROAS.

- Develop unique Social Media Content Calendar with POVs based on insights and trends using first and third-party data to guide the Content team to plan Social Media Monthly Calendar rollouts. - Social Media content scheduling & Releasing, page hygiene and response management. - Always-on ad promotions on Google & Meta channels

- Ensure positive TOMA and Community Growth across Social Channels.

- Plan, envision, release and promote Monthly Sale led and Non-Sale led events on Online and Social Media channels.

- Lead Collab Integrations through Content and Affiliate Marketing efforts.

- Share monthly performance reports to management team.

- Strong presentation, communication and stakeholder-management skills.

- Stakeholder management, project management and collaboration skills.

- Digital marketing budgeting management and optimisation.

- Secondary research on category, competitive and business trends.