Senior Content Writer - Sales & Marketing Services Provider

Roles & Responsibilities

We're looking to hire a Senior Content Manager for a Global Sales & Marketing Services Provider Company for Baner, Pune Location.

The ideal candidate -should have a strong background in editorial strategy and B2B marketing content, in addition to sharp editing skills, SEO and social media prowess

As the Content Manager, you will report to the Head of Marketing. You'll manage the editorial calendar and be tasked with reporting KPIs as you grow the audience for the company.

Responsibilities-

- Manage company's content for a website, social media, and marketing collaterals. This includes supervising and coaching an in-house content team.

- Set content strategy across the creation, optimization, and distribution of editorial content designed to meet business objectives.

- Develop and oversee the editorial voice, writer guidelines, and editorial calendar of topics based on relevant events and sales, trends, SEO best practices, and target audience interests.

- Serve as the top editor to maintain the company's standards of quality and style.

- Write a variety of content, including survey analysis pieces, trends and predictions pieces, industry news and guides.

- Collaborate with internal stakeholders, including SEO, Business Development, Marketing, and Operations, for site enhancements and content optimization.

- Collaborate with Design and SEO teams to create relevant graphics

- Manage and evolve workflow processes and tools to optimize productivity and leverage best-in-class solutions to establish a workflow for requesting, creating, editing, publishing and retiring content.

- Report on content performance and insights to key stakeholders across the company, including leadership.