Job Views:  
134
Applications:  25
Recruiter Actions:  0

Job Code

1433389

Senior Content Writer - B2C

10 - 12 Years.Chennai
Posted 4 months ago
Posted 4 months ago

- We are seeking a talented senior Content Writer specializing in Business-to-Consumer (B2C) communications to join our dynamic team.

- As a B2C Content Writer, you will be responsible for crafting compelling and engaging content that resonates with our target audience across various digital platforms.

Responsibilities:

1. Craft high-quality, engaging content such as articles, blogs, website text, social media posts, emails, etc. , tailored for consumers, not businesses, promoting our products/services effectively.

- Thoroughly research our target audience's demographics, preferences, behaviors, and challenges.

- Use these insights to create content that resonates and addresses their needs effectively.

- Utilize SEO best practices to enhance content visibility and search engine rankings without compromising readability or relevance, ensuring our content reaches the intended audience effectively.

- Maintain a consistent tone, voice, and message across all content channels to reflect our brand identity and values accurately, ensuring coherence and familiarity for our audience.

- Collaborate closely with the marketing team, designers, and stakeholders to generate ideas, devise content strategies, and ensure alignment with overarching marketing goals and objectives.

- Manage content calendars and deadlines efficiently to ensure timely delivery of content assets by the marketing schedule, facilitating smooth operations and meeting objectives effectively.

Requirements:

1. Proven Experience: Minimum of 10 years of experience as a Content Writer, preferably in a B2C environment.

- A portfolio showcasing a diverse range of writing samples is required.

- Exceptional Writing Skills: Proficiency in crafting clear, concise, and engaging content with impeccable grammar, spelling, and punctuation.

- SEO Knowledge: Understanding of SEO principles and experience in optimizing content for search engines while maintaining user experience.

- Research Skills: Ability to conduct comprehensive research on various topics and translate findings into compelling content that resonates with the target audience.

- Adaptability: Adapting writing style and tone to suit different platforms, audiences, and brand guidelines.

- Creativity: Strong creative thinking and problem-solving skills with the ability to generate innovative ideas and concepts.

- Collaborative Spirit: Excellent communication and collaboration skills with a proven ability to work effectively in a team environment.

- A degree in English, Journalism, Marketing, Communications, or a related field is preferred.

- Joining us as a Content Writer is an exciting chance to help our brand grow, improve your skills, and work with others.

- If you're passionate about storytelling, connecting with audiences, and creating impactful content, we'd be delighted to have you join

Didn’t find the job appropriate? Report this Job

Job Views:  
134
Applications:  25
Recruiter Actions:  0

Job Code

1433389

UPSKILL YOURSELF

My Learning Centre

Explore CoursesArrow
Apply on the go!

Download the iimjobs app to
apply for jobs anywhere, anytime

apple

Download on

App Store

playStore

Get it on

Google Play

appPromoQr

Scan to Download