Senior Content Writer

Senior Content Writer

Content Strategy & Creation:

- Develop and execute a content strategy that supports marketing goals and aligns with our brand voice.

- Write and edit a wide range of content, including thought leadership articles, whitepapers, case studies, blog posts, and website copy.

- Collaborate with the Product Marketing Manager to create messaging that showcases our innovative B2B solutions and connects with target audiences.

Storytelling & Brand Positioning:

- Craft compelling narratives that communicate our mission, vision, and expertise in gaming data and insights.

- Work with the Marketing Manager to ensure content reflects and enhances our brand voice and identity.

Campaign Support:

- Develop content for multi- channel marketing campaigns, including email marketing, social media, and events.

- Partner with the marketing team to ensure all campaign content is cohesive, engaging, and impactful.

SEO & Performance Optimization:

- Leverage SEO best practices to optimize content for search visibility and traffic growth.

- Track content performance and use insights to improve engagement, drive leads, and support overall marketing objectives.

Thought Leadership:

- Research and write insightful, data- driven pieces that position us as a leader in the gaming industry.

- Stay up- to- date on industry trends and incorporate relevant insights into content to keep it fresh and engaging.

Must have:

- Experience: 5+ years of experience as a content writer, preferably in a B2B SaaS or gaming- focused role.

- Working Condition: Hybrid (3 days office)

- Skills: Exceptional writing, editing, and storytelling skills with a proven ability to simplify complex topics for diverse audiences.

- Creativity: A flair for creating engaging narratives that connect with readers and drive action.

- Product based experience is compulsory

- Industry Knowledge: A passion for gaming and familiarity with the industry is a big plus.

- SEO Expertise: Strong understanding of SEO principles and how to apply them to content creation.

- Collaboration: Comfortable working cross- functionally with marketing, product, and sales teams to deliver cohesive messaging.

- Tools: Proficiency with content management systems, analytics tools, and marketing platforms.

- Agency: Self- motivated, proactive, and able to manage multiple projects in a fast- paced environment.

- Work Samples are required

Industry: B2B SAAS or Gaming industry

Working Condition: Hybrid (3 days office)