Senior Business Analyst - Retail/FMCG/FMCD

Senior Business Analyst

About Company: Hiring for an organisation that develops and operates online gaming platforms, focusing primarily on skill-based games. They offer a variety of games, such as card games and fantasy sports, which players can engage in through their website and mobile applications. This business aims to provide an engaging and competitive environment for users, allowing them to play games for fun and for the chance to win real money or other rewards. They also ensure fair play and security through robust systems and user verification processes. The company has become quite popular in the gaming community, attracting millions of users with its diverse game offerings and user-friendly interfaces.

Job Description:

Designation: Senior Business Analyst

The Business Analyst role is one of the most crucial roles in any organization. This role offers taking initiative, dealing with challenging problems, finding insights from existing data and presenting it through the power of data visualisation

What you'll do:

- You'll be a part of the revenue/business function/Marketing and will deal with key data sets like revenue trends, ARPU, retention, reactivation, user cohorts, new vs old users etc.

- You'll be involved in solving complex business/marketing problems which will have a direct impact on the growth of the company.

- Solving these problems, will involve data analysis, and insights generation using tools like SQL, Python, Tableau, Excel etc.

- You'll be involved in multiple cycles of data analysis - forming an initial hypothesis, extracting, analyzing, dissecting that data as per the hypothesis, presenting the insights in a crisp actionable manner; and then keep re-iterating the whole process till you reach the conclusion

- You'll also be responsible for fixing data issues in coordination with the data engineering team and conducting root cause analysis.

- You'll also get a chance to coordinate and interact with multiple stakeholders from product, marketing and Cx teams

What you will bring:

- Bachelor's/Master's degree in Engineering, Operations Research, Maths, or a related discipline

- 2-3.5 yrs. experience in the data analytics domain preferably for a product-oriented company.

- Candidate needs to exhibit structured thinking and strong analytical skills

- Hands-on experience on data manipulation tools like SQL, R, Python, Excel etc.

- Exposure to visualization tools like Tableau, Power BI etc