SBA - Marketing Analytics (Only Tier1 Education)
Looking for professionals with 2-5 years of experience in Marketing Analytics with hands on experience in SQL and good experience in statistical techniques.
Responsibilities:
- You are involved in identifying complex fuzzy problems, break it down in smaller parts and implement creative, data-driven solutions.
- You are responsible for defining, analysing and communicating key metrics and business trends to the management teams.
- You model data in order to create reporting infrastructure/dashboards for business process management and data mining.
- You execute quantitative analysis that translates data into actionable insights.
- You drive data driven decision making through the stake holders.
Mandatory Skills:
- Bachelors in Engineering, Computer Science, Math, Statistics, or related discipline from a reputed institute or an MBA from a reputed institute.
- You have 3+ Years of experience in relevant role
- Strong problem solving and analytical skills.
- Technical capabilities: SQL, Excel and Scripting Language.
Additional Skills:
- Exceptional written and verbal communication skills.
- Ability to multitask and work on a diverse range of requirements.
- Hands on: BI tools (Cognos, BO, Pentaho, Qlikview), Web analytics tool (GA, Omniture etc), Statistical tools (R, SAS etc)
- Experience in analysing very large, complex, multi-dimensional data sets.
- Penchant for business, curiosity about numbers and persistence to work with data to tease out insights.
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