2219
JOB VIEWS
213
APPLICATIONS
5
RECRUITER ACTIONS
See how you stand against competition
Pro
View Insights
Posted in
Sales & Marketing
Job Code
243007
Brand Manager For A Leading Telecom Company
Exclusively Done Major National High Impact Tv Campaign @ Corporate Office
The purpose of this role is creation of world class communication solutions . This role is expected to deliver around 4 high impact national campaigns with a full 360. In addition, this person is expected to manage all communication requirements needed to support specific marketing verticals.
Deliverables (Maximum 5-6 key responsibilities):
Strategy development :
- Unearth insights from primary & secondary sources & be the voice of consumer logic.
- Ensure that research & direct consumer data is used to consistently sharpen our strategic focus
- Interface with the product marketing group to influence the pipeline of products/propositions
Creative development :
- Management of workflows & timelines for development of ATL campaigns (across TV, print, retail, digital, outdoor & radio)
- Complete oversight from brief to output for all BTL campaigns
- Manage 3rd party vendors (e.g. film producers, photographers) to ensure we get best in class quality
In market efficiency :
- Ensure management of timelines for campaign (ATL & BTL) development
- Ensure total compliance with brand guidelines
- Liaise with Circles to ensure most effective deployment of campaigns
- Work with the media team to ensure that most efficient solutions are deployed
People Development / Team Management :
- Ensure that agency resources are fully engaged/ keen to work on our business
Didn’t find the job appropriate? Report this Job
Similar jobs that you might be interested in
2219
JOB VIEWS
213
APPLICATIONS
5
RECRUITER ACTIONS
See how you stand against competition
Pro
View Insights
Posted in
Sales & Marketing
Job Code
243007
Featured Institute
Download the iimjobs app to
apply for jobs anywhere, anytime
Download on
App Store
Get it on
Google Play
Scan to Download