Senior Brand Manager - Smartphone

Job responsibilities:

1. Monitor market trends and advertising and marketing activities to ensure the right message is delivered for their product or service.

2. Work closely with many teams, including product managers, researchers, marketing personnel and creative agencies to make sure company brand values and image are followed.

3. Overseeing the production of TV adverts, newspaper and magazine advertisements, email campaigns, websites, exhibition stands, events and road shows and liaising with art designers, copywriters, media buyers and printers.

4. Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines.

5. Manage the implementation, tracking and measurement of integrated marketing campaigns, on time and within budget

6. Work with key stakeholders to implement campaign activity including: product marketing team, digital marketing teams, brand, customer services, admissions, international, regional, business development, PR and program leaders.

7. Deliver campaign activity presentations and regular results presentations.

Qualification:

Education: Bachelor degree or above

Gender: M/F

Age: 26~35 years old

- Excellent communication skills both orally and written

- Excellent interpersonal skills

- Good IT skills (Should have excellent knowledge of Excel and Presentations)

- Have a good understanding of the e-commerce business and mobile industry.

Experience:

- 5 or above years working experience

- Mobile phone company experience is preferred. Ad agency experience is preferred;

English Level:

- High level of speaking and writing skills

Other Requirement:

- Should have Digital marketing, PR, or media and influencer networking;