Senior Brand Manager - Beauty Products

Role : Brand Manager

Function : Brand Management, pnl management

Location : Prabhadevi, Mumbai

Exp: 5 - 12 Years

Experience: Minimum 5 years of experience and at least 3 years of Category management. Experience with Leading Retail/ Ecommerce / beauty industry.

Education:

- Must have a bachelor's degree in any stream.

- MBA will be strongly preferred.

Skills:

- Negotiation Skills.

- Execution Management.

- Client Relationship Management.

- Analytical skills.

- Business presentation skills.

Competencies:

- Planning and Prioritizing.

- Collaboration.

- Extrovert.

- Problem solving.

- People Management.

Job Description:

Driving Sales:

- Responsible for top-line revenue goals within the established investment budget to achieve P&L goals.

- Responsible for developing, implementing, managing and reporting on plans to improve site metrics by increasing conversion, AOV, and other KPIs.

- Manage website content to align with monthly promotions, seasonal promotions and overall marketing strategy.

Monitoring Brand performance:

- Negotiate budgets, set goals, monitor and report on performance.

- Secure Margins in line with overall guidance.

- Plan and execute brand campaigns across various platforms and take corrective actions to stay on course of the plan.

- Meet the plan for recognition and awareness of accountable brands.

- Report performance against key metrics in approved formats.

Improve customer experience and retention:

- Develop processes and procedures to drive customer retention.

- Drive banner revenue through list growth, segmentation and increased efficiency.

- Analyse user experience across channels and touch points through web analytics and determine potential improvements.