Senior Associate - Search Engine Optimization

Job Description:

About the job Key responsibilities:

1. Publish on-site blogs through WordPress and assign keyword-specific fresh content for development in coordination with SEO goals in general

2. Optimize existing content, review the content (special focus on checking for keyword density, keyword prominence, and proximity)

3. Conduct keyword research to identify high-traffic, high-converting keywords

4. Conduct competitor research & analysis to find new opportunities and ideas

5. Work on on page, off-page & technical SEO optimization

6. Collaborate with cross-functional teams, such as content creators to ensure SEO best practices are followed

7. Stay up-to-date with the latest developments in SEO technology and algorithms

8. Create and distribute weekly/monthly reports to the reporting manager

9. Implement an SEO strategy to improve search engine rankings Skill(s) required Search Engine Optimization (SEO) Earn certifications in these skills Learn SEO Learn Digital Marketing Learn Business Analytics

Who can apply :

1. Candidates with minimum 2 years of experience.

2. Who have a strong understanding of link building (Guest Blogging, Quora, etc.) strategies to increase website visibility and rankings.

3. Who have a strong understanding of search engine algorithms and ranking factors.

4. Who have familiarity with SEO tools like Google Analytics and Google Search Console, Google Keyword Planner, Semrush, Screaming frog, etc.

5. Who have excellent written and verbal communication skills.

6. Who have the ability to work independently and as part of a team.

7. Who have proficiency in MS Excel, PowerPoint, and Word.