Content Generation for Web and Social :
- Manage digital content across channels - website and social media.
- Responsible for ensuring that relevant messages from your business are highlighted to the target audience.
- You will work closely with the digital marketing and offline team to ensure consistent messaging across channels and optimize campaigns for maximum engagement.
Campaign Creation and Management :
- Plan, create and execute organic and inorganic digital campaigns across content forms and channels.
- Devise social content calendar to create impact across all social channels.
- Should have fair understanding of SEO understanding, content categorization, content development, distribution and measurement.
Consistent Global Brand and Content Experience :
Ensure content is consistent in terms of brand, style, quality and tone of voice, and optimized for search and user experience for all channels including online, social media, video and website (Creative, Web & SEM, and PR) Management of all creative resources including designers, writers, and other agency personnel
PR :
Responsible for creating, implementing and measuring the success of a comprehensive marketing, communications and public relations program that will enhance the Company's image and position within the marketplace and the general public, and facilitate internal and external communications and all marketing, communications and public relations activities and materials including publications, media relations, user acquisition and so forth.
Salary Range: 7 - 9 LPA
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