Schbang Digital - Creative Strategist - Copywriter

About the job

Creative Strategist

Experience 6 months - 1.5 years

Job Description:

Major Roles & Responsibilities:

- Carry out creative duties on multiple brands from different industries ranging from campaign planning and ideation to scriptwriting and copywriting.

- Work with the New Business team on all creative ideation and a creative showcase for any pitch.

- Present the entire creative plan for any campaign or narration of any script to clients on any brand.

- Ensure the creative work is up to an award-winning standard and follow up by applying for various awards to bring recognition to the team.

- Report to the Creative Lead who will provide overall direction, feedback, and references for campaigns or other creative tasks.

- Coordinate with the Integrated Solutions Team (account planning + client servicing) on a daily basis on any task ranging from a topical post on a brand to an annual campaign strategy.

- Provide visual direction to the graphic design team on any idea or concept that comes from your team.

- Understand and break down the brief to the junior creatives to ensure a more smooth and efficient process.

- Work on revisions on all tasks based on internal or external feedback and setting and sticking to self-set practical, realistic timelines that allow enough time for ideation and finesse but also meet client goals.

- Actively present through each part of the production process from idea until the final product is uploaded, whether it is for an event, a shoot, a post, or any other creative articulation of an idea.

- Carry out in-depth research about the brand and its competition, its target audience, and ensure you are fully aware of what the brand needs at all times.

- Be completely up-to-date and aware of all developments in your field, as well as fully updated with news or online trends.

Skills Required:

- Strong creative thinking and problem-solving skills.

- Ability to develop and propose value-added, creative interactive strategies and presentations for pitches to convert clients.

- Knowledge of industry trends and competitor offerings.

- Strong communication and collaboration skills.

- Ability to manage a team of junior creative resources and provide direction to them.

- Strong presentation skills.

- Attention to detail and ability to manage multiple projects simultaneously.

- Proficiency in Microsoft Office Suite and Adobe Creative Suite.

- Understanding of target audience and ability to create content that appeals to them.

- Knowledge of moment marketing campaigns and ability to propose topical content and campaigns proactively based on trending conversations relevant to the target audience