Sampoorna - Head - Marketing - IIM/MDI/ISB

Company Profile :

- My Client is a startup product based company at Pune with the young and dynamic team constantly innovating to revolutionize cashless automated vending and transactions. It's a one-year-old company.

- They have app-based products which people can use to pay at Vending machines without using cash (coins, currency notes).It's innovative vending solutions enhance the consumer's buying experience in the automated retail industry.

- It is an integrated solution for each stack holder in the vending ecosystem, It is all set to make cashless, touch-free product dispensing a happy reality.

- It believes in staying true to a core which are Excellence, Courageous, Innovation, Customer Centricity Integrity, Simplicity.

- Some of their clients located in Switzerland, New York are one of the leaders in FMCG sector. Also, they want to expand their business in US, UK, Japan along with India.

- You can interact with an app-enabled vending machine using your smartphone and make cashless purchases. So no more hassle of stuffing your crumbled notes in the currency acceptor or pay for a product that did not get dispensed.

- It has a unique patent-pending technology and is going to be a highly disruptive solution in the automated payments/vending machine space especially for the FMCG space. It will give you the opportunity to learn new things and show off your awesome skills!

Job Description :

Role: Marketing Head (Dhole Patil Road, Pune)

- Developing marketing plan defining objectives and strategies for both B2B as well B2C business

- Launching various promotional campaigns and new product features through events, customer programs, digital media, etc.

- Monitor lead generation through digital marketing campaigns

- Strong content generation for social media campaigns

- Market research, competition analytics and consumer insights for sales team

- Maintain good Public Relations: Be the face of company for external parties such as media, stakeholders, and potential clients and build strategic partnerships

- Co-ordinate with remote teams and keep updated about company's market growth

- Keep a close eye on the marketing progress, with regular report generation

- Control annual marketing budget and P&L management

Requirements :

- Proven experience in Marketing

- Experience of 3-6 Years in marketing from a good business school like IIM, ISB, SP jain or similar

- Proven leadership and organizing skills

- Analytical and creative thinking

- Exquisite communication and interpersonal skills

- Up to speed with current and online marketing techniques and best practices

- Good knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords

Bhargavi Sitapara
Sampoorna Computer People