Sales Lead - Institutional & Alternate Channels - FMCG

Sales Lead - Institutional & Alternate Channels

- Own the institutional and Alternate Channel Sales vertical with P&L responsibility

- Develop relationships with institutions, canteens, ecommerce platforms/ Organized Retails (CSD/CPC/KPKB/ IRCTC/Organized Retail Segment)

- Drive customer engagement and listing with key accounts

- Ensure consistent product launch in all available institutional channels and ensure availability of SKUs in all geographies.

- Drive market development and enhance market share, share of shelf in institutional canteens (CSD/CPC)

- Handle Terms of trade negotiation, business development agreement and co-ordination with institutional customers