Sales Head - HORECA - B2B Kitchen Appliances Startup

We are an innovative B2B kitchen appliances start-up focused on revolutionizing the culinary experience for professionals in the hospitality sector. With cutting-edge products and a vision for growth, we are looking for a dynamic and results-driven Head of Sales to join our leadership team.

As the Sales Head, you will spearhead our entry into diverse markets-from QSRs and cloud kitchens demanding high automation and standardization, to premium hospitality venues valuing gourmet quality. You'll lead a multifaceted team that includes pre-sales, culinary collaborations, and customer support. Beyond meeting sales targets, your role will involve fostering innovative approaches to demonstration-driven sales and shaping the market narrative around the product's unparalleled advantages.

Responsibilities

- Strategic Market Penetration with focus on meeting targets: Develop compelling pitches and customized solutions for various segments-ensuring each audience recognizes unique cost, labor, and sustainability benefits.

- Team Leadership & Development: Build, mentor, and inspire a robust sales force. Oversee pre-sales efforts, ensure a smooth handover to customer support, and collaborate closely with the culinary team to fulfill post-sale menu requirements.

- Innovation & Experimentation: Embrace fresh ideas, from interactive demos to collaborative pop-ups with culinary experts. Champion a culture of out-of-the-box thinking to accelerate adoption.

- Data-Driven Insights: Formulate hypotheses around energy savings, operational efficiencies, and kitchen ergonomics. Use real-world performance metrics to refine sales strategies and demonstrate quantifiable value to clients.

- Customer Journey Management: Oversee the entire sales lifecycle-from initial trial units to full-scale rollouts-ensuring consistent customer engagement and satisfaction.

Qualifications

- Proven Sales Excellence: Experience in B2B/B2C sales, particularly in hospitality, F&B technology, or related tech sectors.

- Entrepreneurial Mindset: Ability to operate in a fast-paced, evolving environment, introducing novel sales approaches and outreach methods.

- Team-Oriented Leader: Track record of attracting top talent, nurturing a high-performance culture, and integrating cross-functional teams.

- Analytical & Visionary: Adept at leveraging data to guide decisions, with a passion for pioneering solutions that redefine industry standards.

- Communication & Negotiation: Skilled in pitching, relationship-building, and contract negotiation at varied organizational levels.