Roles & Responsibilities: 1.Develop and execute strategies to reduce churn and focusing on growth initiatives and retention 2.Design & implement new retention campaigns that help increase customer retention 3.Plan and execute Email, SMS & Push Notification campaigns throughout the entire customer life cycle, using marketing automation and in house tools. 4.Analyze customer data and create monthly plan for retention metrics e.g. (Repeat Rate, Transactions Per Customer etc.) and ensuring the achievement of the same 5.Prepare periodic MIS for the senior management. Qualification: MBA or equivalent from an institute of repute. Work Experience: Minimum of 4-7 years' work experience in Customer Retention Marketing (CRM) activities. Competencies 1.Ideally from E-Commerce, Healthcare, FMCG Industry 2.Previous experience in handling customer retention automation tool will be an added advantage. 3.Problem-solver: To be able to identify & anticipate problems proactive & reactive. 4.Customer Empathy: To be able to think from a perspective of a customer. 5.Self-organized, passionate with a can-do attitude. 6.Data-Driven 7.Team-player 8.Work with multiple stakeholders to plan, implement & measure all branding efforts & strategies across multiple markets

Mumbai

RP Sanjiv Goenka Group - Manager - Retention 

Job Description for RP Sanjiv Goenka Group - Manager - Retention  in Guiltfree Industries Limited in  Mumbai for (2-8) years of experience. Apply Now!