RP Sanjiv Goenka Group - Key Account Manager - eCommerce Vertical - FMCG Division

About RP-Sanjiv Goenka Group :

The RP-Sanjiv Goenka Group is a diversified conglomerate with interests across Energy (Power, Renewables, Chemicals), Consumer (retail, food services), Entertainment (media, music, sports) and technology businesses. The group overall has 31+ companies and 45,000+ employees.

The flagship companies include :

- CESC Limited - A Fully Integrated Private Power Utility

- Spencer's Retail - India's second largest food based retailer

- Firstsource Solutions - India's Top 3 pure play BPO player

- Saregama India - the biggest collection of Indian music

- Phillips Carbon Black - India's 2nd largest carbon black manufacturer

- Harrisons Malyalam - One of the largest plantation businesses in India

Along with Spencer's Retail and Saregama, the Group has also ventured into FMCG business recently through Guiltfree Industries Limited. It has also acquired another FMCG Company, Apricot Foods Private Limited

With strong profitability, robust balance sheets and deep cash reserves, the Group is looking to build a strong position in the consumer goods and retail space.

Background - FMCG Business:

RPSG FMCG Business has made strong initial inroads by creating a new segment of snacks in the Indian market, with its brand "Too Yumm" In a short period the brand has established itself across India as a strong choice vis a vis of traditional fried. This was possible by bold investments in product design and go to market. The division also has forayed into traditional snacks and Ayurveda ( Dr Vaidya's). The group is now in earnest to build the FMCG business in India through bold organic growth and acquisitions.

Scale exponentially the E commerce business for Too Yumm! through sound strategy, building strong relationships with platform, stabilizing operations, building efficiencies and guiding and mentoring the team.

Job Responsibilities:

- Account Management: Cultivate and maintain strong relationships with key stakeholders at accounts to drive business growth and meet sales targets.

- Develop a growth framework by analysing market trends, identifying opportunities and devising actionable plans to capitalize on untapped market potentials.

- NPD launches: Lead the collaboration with the e-Com platforms for successful new product launches, ensuring effective planning, execution and visibility for the products.

- New accounts on-boarding- Lead negotiations and manage contractual agreements to ensure mutually beneficial partnerships with the various e-Com platforms.

- Collaborate with internal teams to plan and execute platform marketing campaigns and promotional activities to increase brand visibility and sales.

- Facilitate the listing and successful launch of the product portfolio across various e-commerce platforms. Additionally, focus on optimizing product listings for enhanced visibility and performance.

- Manage day-to-day e-Com related operations related to payments, timely supply, fill rates etc.

- Reporting & analytics- analyse sales data, track important performance metrics and derive actionable insights to optimize sales strategies and product placements to drive growth on e-Com.

- Forecasting and stock planning with supply chain teams: Anticipate demand, manage inventory levels effectively, and prevent stockouts or overstock situations. Work closely with internal teams to streamline supply chain processes and ensure timely replenishment of stock to meet customer demand efficiently.

Education & Skill Sets Required:

- Should have 3+ years of experience in e-Com/Q-Com

- MBA from a reputed institution

- Must have a prior background working on either e-Com/Q-Com platforms or as a KAM for a brand

- Added advantage for candidates with previous experience with Amazon, Swiggy, FK, Zepto, Blinkit

- Understanding of e-Com/Q-Com ecosystem

- Roll-up your sleeves attitude

- Good in excel and basic analytical tools

- Has grown categories/brands on e-Com in past roles

- Ready to work in a fast paced and growing organization

- Thrive on collaboration and enjoy working with cross functional teams

- High focus on the big picture, sustainable and profitable growth