Research Manager - KPO

Job Description:

- You will be required to design and execute high quality research using right tools and techniques to address client needs. One of the main aspects of this role is to manage key client relationships by understanding their needs sharply and providing solutions to key questions. The role requires you to come out with strategic analysis & recommendations & so, you must be very conversant with the happenings in the economy, in general, & with respect to the sectors mentioned above.

- The role also requires you to make presentations to senior / top management of reputed companies. You will also be responsible for training and developing technically competent team of researchers, identifying their needs and providing coaching, counseling and mentoring to help them tap their true researching potential.

- You will also have to manage team motivation and morale through timely feedback, well managed delegation and workload allocation. You will have to ensure that you resolve their queries and manage client and internal stakeholder expectations to ensure adequate work-life balance for the team.

Some of our Studies:

- Product Tests

- Concept Tests

- Brand Health

- Usage and Attitude

- Consumer Segmentation

- Pricing: Brand Price tradeoff, Choice based Conjoint, Simulated purchase

- Packaging Research

- Post launch tracking

- Measuring the effect of marketing initiative through creating short term panels and measuring Pre Vs. Post