Replicon Software - Director - Pay Per Click/Google Adwords

Should be flexible working for North American Shift (6:30 pm IST to 3:30 am IST)

Permanent Work from home

Position Overview

Replicon, the Time Intelligence- company, has a comprehensive suite of products, powered by the Time Intelligence Platform, to manage enterprise time, projects, people, costs, gross pay & profits. We support more than 1.5 million people across thousands of customers spanning 180+ countries around the globe.

Replicon is seeking an entrepreneurial, self-motivated, and energetic Director of PPC who will be responsible for managing a team of PPC Managers, Specialists & Analysts.

Key Responsibilities:

- 13+ years of total experience, minimum 5 years' experience as PPC Manager / Digital Marketing Manager overseeing PPC activities.

- Professional certification in AdWords is a plus.

- Professional experience in analysis of data and reporting.

- Extensive knowledge of paid search methodologies and techniques for managing search campaigns on Bing/Yahoo and Google

- Outstanding knowledge of analytics tools, e.g. Google Analytics, Tableau, WebTrends etc.

- General understanding of SEO and advanced digital marketing skills.

- Familiar with all Social media sites and platforms e.g. Instagram, Facebook, Yahoo etc.

- Understanding of HTML and XML will be an added benefit.

- Self-starter with a positive outlook.

- Analytical and inquisitive, with excellent attention to detail.

- Passionate about biddable media with a general thirst for digital knowledge and a significant interest in new platforms and channels.

What you'll do :

- Oversee the PPC Ops Manager and PPC Tweaks Manager and coordinate with other teams on projects.

- Effectively oversee PPC operations and campaign maintenance activities

- Coordinate with PPC Team leaders to manage day to day activities, and optimization of existing PPC campaigns.

- Tracking daily, weekly & monthly KPI's to identify opportunities for improvement in performance & regularly reporting to management.

- Identify areas of improvement on our PPC campaigns.

- Coordinate projects and manage timelines across various teams within the organization.