Reliance Retail - Retention Lead

- 8-12 years' experience across Growth & Retention marketing and customer lifecycle management

Experience in beauty is preferred. D2C brand. If female then Real money, Gaming, OTT will do. Male- Ecommerce, Beauty Fashion

- Experience building strategies for App, Email, CRM, SMS, Push, WhatsApp, loyalty/rewards, etc.

We are looking for a high-level strategic and operational lead who will be responsible for driving the strategic vision, translating to ownership and implementation of customer retention communications and strategies (App, Email, SMS, Push, WhatsApp etc.); with a view to nurture long-term customer relationships, reduce churn, and increase engagement, frequency, monetization, customer lifetime value.

As a growth-oriented marketing leader, you will have a strong knowledge across key retention tools & strategies, revenue forecasting & and customer lifecycle management & journeys; along with hands-on program execution experience in a high-paced growth environment. You will be required to collaborate cross-functionally with Growth, Product, Category and Creative teams to identify and execute on opportunities to drive growth.

The ideal candidate will be someone with exceptional ability to critically evaluate complex business issues, revise and onboard new initiatives and technologies and an ability to collaborate and influence teams across the organization. You are passionate about consumer journeys & growth and will be responsible influencing for key areas of customer lifecycle and building appropriate touch points in their journey on and off platform. You will also have a proven track record leading a team of high-performance growth marketeers and scaling businesses exponentially.