Reliance Broadcast Network - Programming Head

Department : Radio

Reports to : Business Head /Programming Head

Position Requisites:

- A senior profile /person with maturity to handle a regional position

- PG Mass Com

- Min 18 months in current Org /profile

Responsibilities :

The duties and responsibilities of the role will include, but are not limited to, the following :

- Formulate a programming strategy in collaboration with the Business Head and ensure alignment with brand strategy

- Undertake preparation of a yearly programming and production budget based on the strategic time table in collaboration with the finance department

- Finalize the various formats which can be adapted for use and evaluate them in terms of alignment to programming strategy and channel objectives

- Guide Creative Directors and Executive Producers in ideation and management of content for channels in line with the programming strategy

- Ensure appropriate programming mix for the channel

- Develop a strategic time table, based on research and viewership patterns in collaboration with the sales and marketing terms.

- Drive the decisions for content acquisition and development based on parameters such as profit potential, cost, mass audience / target viewer appeal and quality of content.

- Finalize the proposals received from production houses on specified parameters such as alignment with programming strategy, cost and production house credentials.

- Direct negotiations with representatives from production houses and vendors to ensure that production costs are minimized.

- Oversee signing of agreements with production houses in collaboration with the Legal and Finance departments.

- Direct preparation of fixed point charts for specified time periods detailing daily schedule of shows.

- Supervise quality / TRPs of current programs on a continuous basis and recommend any additions, deletions, modifications if required.

- Oversee development of systems for maintenance of a database of competitive trends pertaining to positioning and content of other channels.

- Direct resource allocation for existing and new programs so as to ensure optimum utilization of resources.

- Ratify production budgets developed by the Finance department and Executive Producers for all in house and outsourced programs and ensure effective control over production costs for each production schedule.

- Ensure development of detailed project plans for each in-house programme in collaboration with the executive Producer of the programme and the Technical & Engineering Department.

- Ensure that all required licenses, permissions and approvals are obtained from the concerned authorities for all production activities.

- Oversee the quality of all pre production and post production activities and ensure adherence to predefined timelines.

- Provide inputs on manpower requirements for the achievement of department objectives and ensure that the department is adequately staffed.

- Liaise with the HR team to build internal capability and expertise through training and mentoring initiatives, succession planning and job rotation.

Job Specifications :

- Preferably Post graduate in Mass media background

- Minimum 8-10 years relevant experience

Future Career opportunities

- Lateral Movement to other verticals

- National Programming Head

CTC: 8-10 L