registrationwala.com - Manager - Digital Marketing

Salary Range: 6 - 7 LPA

Key Skills:

- Strong experience in Digital Marketing, Google Ad-word,Facebook, Twitter, LinkedIn, Instagram, Bing Ads, PPC Campaign Management and Search Engine Marketing, Social Media Marketing, Email Marketing, Social media optimization, Landing Page Optimization, Keyword research in Tech Support Industry.

- Overseeing and devising the social media strategies to drive online traffic.

- Work collaboratively with extended digital team (external vendor, digital marketing, content, OEX, design, publishing, and analytics) and managing team of PPC Executive, SEO Executive.

Job Description:

- Campaign management in Bing Ads and Google.

- PPC campaign design.

- Technical support Calls Generation.

- Campaign Budget management.

- Website development, Content Development.

- Online Chat with Website Traffic.

- Making strategy on Google Adwords, Yahoo!, Microsoft Bing, Ask & AOL Campaigns in Different Geographic Locations.

- Writing and/or Reviewing PPC Ad Creatives for Effectiveness.

- Carrying out High quality Assurance and implementations of ad groups for ongoing optimization via additions and revisions.

- Track and analyze key search metrics and execution including Bid Adjustments and/or Campaign Optimization.

- Evaluating & Optimizing Landing Pages for Maximum Effectiveness.

- Managing CPA, Avg CPC & CPM.

- Detail keyword analyses to find the right potential and reduce costing.

- Build up campaigns for various products and countries on Adwords & Adcenter.

- Optimizing your PPC campaigns for increased conversions and profits

- Expert campaign management on multiple platforms (Google, Yahoo, Bing & Facebook)

- Hourly, Daily, Weekly & Monthly performance reporting for respective country.