Regional Trade Marketing Manager - FMCG/Agri

Location : Mumbai

Responsibility :

1. Based at Mumbai, Responsible for Cake, Rusk, Dairy, Little Hearts & Adjacencies business of West Region in coordination with SOMs, ASMs, and SO's.

2. Responsible for Onboarding of channel, Setting Processes, ensuring ROI & business development of channel/team appointed for new Adjacency structure.

3. Responsible for defining GTM strategies, Channel Programs & defining incentives to achieve the business growths from the Adjacency Portfolio.

4. Responsible for Capability & knowledge development to increase the productivity & extraction in market of team.

5. Expansion planning of Adjacency Channel partner/manpower for the business basis Current Sales, Revenue forecasting, Distribution model & cost benefit analysis.

6. Establishing Organizational strategies in achieving Top line & bottom line targets for the categories responsible.

7. Strategic Business planning in terms of SKU level Sales Forecasting, Spends Management, GTM, People Earning's for the Adjacency business.

8. Coordination with Multi Category Brand Team- s, Planning, Manufacturing, Supply Chain, Quality & HR to timely meet the business requirements.