Regional Sales Manager - NBFC

Company : A very prominent group and for their NBFC entity which ranks among the top 5 in the NBFC category.

Position : Regional Sales Manager

Reporting To : State Sales Head

Location : Many locations across Pan India

Qualification : BE / MBA. Post Graduates from Tire II Institute is also accepted

Experience : 5 - 7 years from an MNC or a reputed Indian Company

The incumbent has to strategically drive the business to market dominant position.

This needs high visibility to the emerging trends and technologies.

Key Profile :

- Create Brand Strategies

- Strategizing for market domination

- Formalisation of a Plan and execution

- Company Image Marketing

- Company Positioning

- Marketing Campaigns

- Selling Initiatives

- Competitive Analysis

- Forecasting

- Benchmarking

Key Challenges :

- To Conceptualise and implement an integrated marketing framework encompassing all organisational competencies and create an execution plan through a chosen media options.

- Primarily responsible for the Financial Brand positioning and Product launch strategy.

- Monitor and support vertical sales plans in line with the organizational marketing strategy.

- To develop and execute marketing and brand strategy to improve market share and reach.

- Managing overall relationship with Social Media companies, Services providers, Vendor Management.

- Interaction with relevant product teams for developing social selling tools and techniques.

- Ideation and creation of all local market campaigns

- Manage all the launches of the Product, its Promotion and Positioning Strategies.