Regional Sales Manager - Food

- Formulate Regional Sales, Marketing and Distribution in line with overall strategies for the Business.

- Contribute to the development of the national business strategy for the businesses.

The Role :

- Develop Region Sales & Distribution plans by geography in line with the overall Business Strategy.

- Align Sales & Distribution plans with sales teams across Region and ensure effective implementation and periodic review of the same.

- Ensure achievement of the Sales & Distribution plan.

- Provide inputs to the Category Development Manager / NSM on product, packaging & pricing decisions.

- Coordinate and ensure quality of Estimation as a key input to the Supply chain management process.

- Manage plan implementation and evaluation for relevant categories.

- Evaluate opportunities to maximize volume and value growth for the Region - be the lead resource in planning, recommending and implementation of region specific BTL inputs in close coordination with the Category Development Manager and Brand teams.

- Identify key concern areas w.r.t achievement of business plans and make specific interventions and recommendations for mitigating the same.

- Motivate and Lead the Team to higher levels of performance.

- Play a key role in the Development of the team through Developmental plans, Coaching and On the Job training.

- Coordinate and ensure effective deployment of Brand & Merchandising inputs in discussion with the Category Development & Brand teams.

- Plan and Implement market level BTL Inputs

- Ensure timely release of Budgets and effective utilization of the same.

- Monitor and strive to improve return on inputs deployed in terms of achievement of agreed objectives.

- Strive to improve efficacy of distribution spends through better planning, process innovation, and adoption of best practices.

- Drive productivity of the sales force through improvement in agreed productivity metrics through measurement, analysis and implementation of specific initiatives.