Regional Liabilities Head - CASA

- Build & run a team of strong CASA & CEP Personal Bankers.

- Per person productivity, Per client activation & cross sell.

- Acquiring new accounts (Current and Savings) from branch catchment area

- Quality sourcing of salary accounts from corporates

- Activate Accounts opened, UPI Linkage, M0 Balance, Savings balance and increase wallet shareof our banking products includes Insurance, Mortgages, UL, SIP, MF etc & manage the portfolio.

- Participate in corporate induction and migration events around the catchment area.

- Build strong relationship with internal teams to leverage existing relationships from SME.

- Conduct low-cost micro marketing activities around catchment areas for lead generations.